The CWFS AgMarketing group enjoyed a marketing focused tour in Orange, with the theme “Branding Your Product”. Their first stop was Fresh Fodder. Joint owner (and also milliner) Fiona Schofield gave a talk on how they created a brand for their product and their marketing strategies.
The next stop was a tour of the Mandagery Creek Venison Farm with a presentation by joint owner Sophie Hanson, again on the importance of good branding and forging successful marketing skills.
After lunch at the Venison Farm the final visit was to Angullong Wines with another marketing presentation by joint owner Heidi Crossing.
The AgMarketing group would like to thank all sponsors and speakers that have made 2017 such an informative and enjoyable year. New marketing doors are opening for the group after the quality presentations by the experts from organisations involved with the project.
Above: The AgMarketing group at Fresh Fodder Foods.