Sam Kekovich in Condobolin

On Wednesday, 30 March Central West Farming Systems hosted a Community Evening at the Condobolin Sports Club where locals had the chance to meet Australian media personality, sports commentator and Australian ‘Lambassador”, Sam Kekovich. An event that had many date changes due to COVID -19 was able to happen at last. Sam was very excited to visit Condobolin and appreciated the ‘grounded’ people making up rural communities. The evening certainly packed a punch with plenty of engagement from the crowd and lots of laughs and social commentary from both Sam and the audience.
Sam is notable for his flamboyant style and ‘rants’ on the ABC show ‘The Fat’ along with the annual advertising campaign for Meat and Livestock Australia (MLA) in the lead-up to Australia Day encouraging people to eat more Australian lamb. Taking us back to the beginning, Sam talked about how this successful campaign has led to a huge increase in lamb consumption.
With Sam’s long support of the lamb industry, this was a great opportunity for CWFS to provide information on our current MLA PDS project ‘Alternative pasture legumes in NSW Central West’ as well as other projects undertaken by CWFS including: the Southern NSW Innovation Hub; the UNE node of the SQNNSW Drought Resilience Adoption and Innovation Hub; FRRR ‘Tapping a Natural Resource’; GRDC and Soil CRC projects.
There is no hiding Sam’s love and pride for this great country we live in and he wishes to salute the resident of Condobolin for all their hard work and continuing efforts to support each other through challenging times such as drought and COVID-19.
It was a great evening out to catch up with new and old friends, thank you to all who attended and CWFS look forward to hosting many more events this year.

If you would like any further information on any of CWFS’ projects, please contact
Diana Fear on 0427 897 530.

Image credits Kathy Parnaby and courtesy of the Condobolin Argus.